Journal

Behind the Brand at New Forest Clothing
  • by Benji Anker

Behind the Brand at New Forest Clothing

Last Friday (13th March), we had the pleasure of opening the doors to New Forest Clothing HQ and welcoming ten fantastic content creators, alongside the Country Content team, for a proper behind-the-scenes look at how everything comes together. It was...

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The New Forest Clothing Coat Guide
  • by Paul Reid

The New Forest Clothing Coat Guide

Built for the British Countryside At New Forest Clothing, every jacket we design is built with the same goal: practical performance for life outdoors. Whether you're beating on a cold winter morning, working on the farm, walking the dog, or heading out...

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Deerhunter - Born of Danish Heritage. Built for the Wild
  • by Benji Anker

Deerhunter - Born of Danish Heritage. Built for the Wild

In Denmark, where the forests run deep and the weather turns quickly, Deerhunter was founded with a singular purpose — to create hunting and outdoor clothing that could handle everything the wild throws at you. For over 40 years, this...

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Meet the Creators - Maximillian Rose
  • by Benji Anker

Meet the Creators - Maximillian Rose

For the next instalment of our Meet the Creators series, we’re heading home to the New Forest to meet Maximillian Rose. Born, raised, and still living on the south coast, Max’s connection to the Forest runs deep. It’s shaped his work,...

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Bushbuck: New Zealand’s Frontier Engineering for the Modern Explorer
  • by Benji Anker

Bushbuck: New Zealand’s Frontier Engineering for the Modern Explorer

In the vast and untamed wilderness of New Zealand, where roaring winds meet jagged peaks and glacial rain lashes down, Bushbuck was born. This isn’t just outdoor gear — it’s engineered armour for those who thrive where the wild bites...

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Jessica with long gray hair leans against a tree on shoot day in the field
  • by Benji Anker

Meet the Creators - Jessica In The Field

For the next chapter in our Meet the Creators series, we’re delighted to introduce Jessica, better known as jessicainthefield. Based in Nottinghamshire and originally from rural Pembrokeshire, Jessica’s story is one shaped by service, skill, and a lifelong pull towards the...

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Grubs boots: black wellingtons in muddy water, countryside staple
  • by Benji Anker

Grub’s: Next-Generation Wellies for All Terrain Comfort

Wellington boots have long been a countryside staple — but Grub’s has taken this traditional form and pushed it into the modern era. With technical fabrics, advanced insulation, and serious grip underfoot, Grub’s footwear offers year-round performance in the wettest,...

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Olive green New Forest Ladies Marsh Jacket with belted waist and pockets
  • by Benji Anker

New Forest Ladies Marsh Jacket - an honest review by @carliegarv

At New Forest Clothing, nothing makes us happier than seeing our gear out in the wild. Proper wild. Mud on the hem, paws underfoot, weather doing its worst. So when you tag us on social media or leave a product review, we are all ears. And usually grinning.

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White deer logo on green background with Our 2025 text for country clothing outdoors.
  • by Benji Anker

Our 2025 In An Acorn Shell

From tweed blazers to waterproof legends, this year was packed with big numbers, bigger moments and seriously good kit.

150,000 parcels sent
99 trusted brands
2152 products on store
12,000 reviews at 4.81
113K rewards members and counting

Thank you for shopping local, choosing quality and taking us along for the ride.

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