For the next chapter in our Meet the Creators series, we’re delighted to introduce Jessica, better known as jessicainthefield. Based in Nottinghamshire and originally from rural Pembrokeshire, Jessica’s story is one shaped by service, skill, and a lifelong pull towards the outdoors.
After leaving Wales at 18 to join the Royal Air Force as an Aeromedical Evacuation Nurse, Jessica continued her career in nursing before specialising in dermatology and aesthetics. She now runs her own clinic in Derbyshire, working closely with many women who share her countryside lifestyle.
Away from the clinic, her days are grounded in country rituals. Morning walks with her dogs, shooting with friends, evenings fly fishing after work, and a deep commitment to field-to-fork living. Whether she’s stalking deer, butchering game, or cooking for shoot days, everything is rooted in respect for the land and the seasons. Working with Country Content felt like a natural fit. A shared appreciation for authenticity, storytelling, and rural life as it’s really lived.
Q. Could you tell us a little about yourself, what you do, and where you’re based??
A. I’m currently based in Nottinghamshire, though I originally come from Pembrokeshire, Wales. At 18, I left Wales to join the Royal Air Force, where I trained and worked as an Aeromedical Evacuation Nurse. After leaving the military, I continued my nursing career and eventually specialised in Dermatology, which naturally led me into aesthetics. I now run my own aesthetics clinic in Derbyshire, where I provide a range of skin treatments.
Many of my clients are country ladies; because of outdoor lifestyles and pursuits, their skin is often exposed to the elements, which can lead to damage and premature ageing. As a result, I see many women who share the same hobbies and passions as I do.
Q. What does a typical day in your life look like? From first brew to last light.
A. No two days are quite the same for me, depending on whether I’m working in clinic or not, but there are a few constants. Every morning starts with a cup of tea, followed by a walk with my dogs. Just beyond my house is a protected area of land that’s incredibly beautiful, with resident owls, a couple of large ponds, and an abundance of wildlife, so it’s a lovely way to begin the day.
On days off, I might meet up with my girlfriends for a clay shoot, which is usually followed by lunch and a drink, it’s a wonderfully social occasion. During game season, there may also be a shoot to head off to. On working days, I make my way to my clinic. I’ve recently joined a fly-fishing club just ten minutes from work, which means my waders now live in the boot of my car and I can unwind after a busy day with an evening session on the river.
Evenings at home always involve a home-cooked meal. I’m a strong believer in field-to-fork, so I often bring birds home from shoots to butcher myself. I love mincing pheasant to make homemade pheasant sausage rolls and Scotch eggs, which are always a hit on shoot days. Other favourites include a homemade pheasant, bacon and leek pie, or partridge breasts wrapped in bacon. Venison is another staple, I stalk and butcher my own, so it regularly features on my menu. These days, my dogs are getting older, so while evening walks used to be part of the routine, they’re sadly a bit too much for them now.
Q. What draws you to the country lifestyle? What is it about rural life that keeps pulling you back outdoors?
A. Growing up in rural South Wales shaped who I am. My entire childhood was spent outdoors, surrounded by the countryside, growing up with horses and the beach just a field away. Being outside was simply normal, and that connection to the land has stayed with me ever since.
What continually draws me back is the fresh air, the peace, and the sense of freedom that only rural life seems to offer. I’ve never coped particularly well with being confined indoors; I feel far more at ease when I’m outside, with space around me and time moving at a more natural pace. The countryside gives me a sense of calm and grounding that I can’t replicate elsewhere.
I also have a deep love for country pursuits and the challenges they bring. Activities like deer stalking demand patience, skill, and respect for nature, and I find that incredibly rewarding. Being outdoors keeps me present and connected—to the seasons, the land, and myself. Ultimately, rural life isn’t just a backdrop for me; it’s where I feel most balanced, peaceful, and truly at home.
Q. What’s your favourite countryside activity? If you had a free afternoon, how would you spend it?
A. My favourite countryside activity has to be shooting. When it’s out of season and I’m not on a game shoot, I love spending time with my girlfriends by heading out for a clay shoot together, followed by either a bite to eat or a glass of fizz at the local pub while we catch up on the way home. More recently, I’ve joined a local fishing club near my workplace, so I can easily imagine many summer afternoons spent picnicking by the riverside with a rod in hand after a morning in my clinic.
Q. What’s one countryside ritual you couldn’t imagine giving up? Morning walks, feeding animals, lighting the stove…
A. One countryside ritual I couldn’t imagine giving up is starting the day outdoors. Whether it’s a peaceful morning walk or simply taking a moment to soak up the quiet before the day begins, that connection with the countryside sets the tone for everything that follows.
Q. What does a good day outdoors give you that nothing else can?
A. A good day outdoors gives me a sense of calm and perspective that nothing else quite matches. It clears my head, grounds me, and leaves me feeling recharged in a way that no indoor escape ever can. There’s something about fresh air and open space that restores both energy and balance.
Q. How did you first cross paths with Country Content, and what made it click?
A. I first came to work with Country Content after being selected to take part in an autumn/winter photoshoot for New Forest clothing. From the outset, it felt like more than just a standard collaboration. What really made it click was how thoughtfully everything was put together. Country Content’s focus on authentically celebrating the British countryside really resonated with me, and the way they bring rural brands and creators together feels genuine rather than transactional. That shoot perfectly reflected their mission of bridging the gap between countryside brands and content creators, and it was clear they’re passionate about telling meaningful stories that truly represent rural life.
Q. What has been your favourite part of the shoot day experience with Country Content?
A. My favourite part of the shoot day experience with Country Content has been how naturally everything comes together – it never feels staged, just genuinely rooted in countryside life. My standout moment so far was shooting photos with the dog in the back of the Land Rover. As an animal lover, including animals in a shoot instantly makes it feel more authentic to me, and that moment perfectly summed up the rural lifestyle Country Content celebrates. The combination of the dog, the landy, the stately home and the classic countryside visuals created something really special and timeless. It’s those small, real details that make the shoots feel so true to life and visually powerful.
Q. What’s been your funniest or most unexpected moment on a shoot day?
A. One of the most unexpected (and funniest) moments on a shoot day was when the team brought out a leaf blower to try and recreate falling autumn leaves. Watching everyone grabbing piles of leaves, throwing them into the air, and attempting to blow them into just the right position was hilarious. It was chaotic in the best way, but it also showed how much effort and creativity goes into getting those perfect countryside visuals. Moments like that make the shoot days so memorable and really highlight the passion and teamwork behind the scenes.
Q. Which New Forest Clothing pieces have been your favourites to wear on a shoot day, and why did they work so well?
A. The New Forest Nightjar trousers and jacket have been my favourites to wear on a shoot day. They work so well because they’re designed with both comfort and practicality in mind, without compromising on style. The fit allows for easy movement throughout the day, and they’re durable enough to handle typical countryside conditions while still looking smart on camera. Together, they create a really polished yet functional outfit that feels perfectly suited to shoot days; practical, hard-wearing, and effortlessly in keeping with the countryside aesthetic.
Q. And which New Forest Clothing piece has been your favourite all round?
A. The Jessica Tweed Field Coat has definitely been my favourite New Forest Clothing piece to wear. I’ve worn it on multiple game shoots this season, and it works perfectly every time. It keeps me warm and dry in all conditions, but it’s also really well fitted and flattering, which isn’t always easy to find in practical outerwear. The large pockets are a huge plus too — ideal for carrying cartridges — so it’s genuinely utilitarian as well as stylish. It’s one of those pieces that blends performance and classic countryside style effortlessly.
Q. Out of your wardrobe, are there any “must-have” pieces you always wear on a day-to-day? What would you reach for first if you had to pack light?
A. A field coat is definitely a must-have piece in my day-to-day wardrobe. It’s comfortable, warm, and effortlessly stylish — a true country classic that works for so many occasions.
If I had to pack light, I’d reach for a good country shirt first. It’s incredibly versatile: easy to layer in the winter for warmth, or wear on its own in the summer, making it a staple that works all year round.
Quick Fire – No Overthinking!
Q. Tea or Coffee to fuel the day
A. Tea
Q. Countryside Companion? Dogs or Horses
A. Dogs
Q. Summer Sunsets or Frosty Mornings
A. Frosty Mornings
Q. Muddy wellies or polished leather boots?
A. Muddy wellies
Q. Planned route or follow the trail?
A. Planned route
Q. Solo wander or shared adventure?
A. Shared adventure
Q. What’s next? What projects, places, or plans are on your horizon this year?
A. This year is shaping up to be a busy and exciting one. One of my main projects is working with two fallow deer hides to make my own custom gun slip and cartridge bag, which I’m really looking forward to — it feels special to create something practical from the field that’s completely personal. In terms of travel, I’m heading to Scotland at the beginning of February for deer stalking, and then off to Germany at the end of the month to attend IWA. Overall, my plans for the year centre around spending as much time outdoors as possible — deer stalking, clay shooting with friends, fishing, and, of course, getting back into game shooting when the season comes around again.
Q. Where can people find you online and keep up with your work?
A. People can find me on Instagram at @jessicainthefield, where I share both photos and videos from all of my shoots — from photoshoots to literal shoot days — as well as any ongoing projects I’m working on. It’s the best place to keep up with what I’m doing in the field throughout the year.
Jessica's Gallery
Jessica’s connection to the countryside runs far deeper than hobbies or aesthetics. It’s a way of life that brings balance, calm, and perspective. From frosty mornings and planned routes to shared adventures in the field, her time outdoors is intentional, restorative, and deeply personal.
Her favourite New Forest Clothing pieces reflect that same philosophy. Practical, well-cut, and built to perform without fuss. The Nightjar jacket and trousers have become shoot day staples, while the Jessica Tweed Field Coat is her go-to throughout the season. Warm, functional, and timeless, designed for women who actually live the life they dress for.
You can follow Jessica’s journey in the field over on Instagram at @jessicainthefield, where she shares a thoughtful, grounded glimpse into modern countryside living
If you’re inspired by their story and would love to experience a Country Content Shoot Day yourself, keep an eye on Country Content on Instagram. They regularly share opportunities to apply for upcoming shoots — the perfect way to get involved, meet like-minded people, and be part of something creative and memorable.
Stay tuned for the next instalment, where we’ll be introducing another fantastic creator from the Country Content community.
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