There are moments when everything aligns just right - our new collection, a creative vision, a gorgeous setting, and a wonderful team behind the lens. That’s exactly what happened at our Autumn/Winter photoshoot this year.
We joined forces once again with the incredible storytellers at Country Content to bring this season’s pieces to life, and the result, we hope you'll agree speaks for itself.
Setting the Scene: Bisbrooke Hall
For our AW25 campaign, we headed to Bisbrooke Hall and the grounds of The Perfect Clay, where rolling landscapes, beautiful woodlands and open skies offered the perfect backdrop for the season’s layers.
From warm autumnal tones to crisp morning light, the locations added depth and texture, playing off tweeds, waxed cottons, and impenetrable waterproofs in a way that only rural England can.
Beyond the Clothes: A Story in Each Shot
What we aimed to show through this shoot was more than fabric and form. It’s the breath of the outdoors, the integrity of heritage materials, the feeling of movement through the wild. Each image is a slice of story; of mornings in the field, afternoons in woodlands, long dog walks in the evening.
These are the clothes you slip into when you want to feel rooted, not just dressed. They’re made for walking, shooting, working, pausing and leaning on gates looking wistfully into the distance.
The Creative Vision & Team
Under the direction of Country Content, we immersed the shoot in a narrative of timeless country life. Behind the camera, Chloe and the team captured every nuance: the glint in an eye, a hand adjusting a cuff, the leaves falling from the trees.
The shoot also came alive thanks to an extraordinary cast of creators:
@_mr_b33, @kellycartwright_, @ladyjeeinthecountry, @ashley.gallagher1995, @jessicainthefield, @kaishabicknell, @whiteroseshooting, and @thenorfolkcountryman. Each brought their own energy, authenticity, and genuine love for country living.
Follow Country Content on Instagram to find out about future events and photoshoot opportunities.
A Glimpse at the Outcome
Below, we’ve gathered a selection of our favourite images from the shoot, showcasing the essence of the AW25 collection and the countryside spirit that inspired it. Be sure to check us out on Social Media for more snapshots from the day. You can find us on Instagram, TikTok, Facebook, X - @newforestclothing
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